Things change rapidly in the SEO industry. So if you want to be on top as an SEO professional you should remain updated with the latest SEO technologies & trends in the market.
Non-text content is becoming increasingly relevant as users tend to spend more time on the website having non-text content like images, graphs, Charts, Videos, Animations, Infographics, and more. So it is good to use given SEO tools that can help you create not-text content for your post.
Canva: This tool can help you create high-quality non-stock images for your pages.
Venngage: If you want to have some infographics in your content you must use this tool to catch the reader’s attention.
In video: If you want to include videos in your content then this tool will come in handy as it helps create and edit videos.
Animaker: Animaker will help you design animated videos, even if you don’t have any designing background.
On-page content optimization
Writing meaningful content is important as an SEO professional. The conventional approach followed includes checking relevant websites with high SERP rankings, going through the content one by one, do your own analysis or add some missing points and finally create your own piece of content. This approach takes a lot of time.
It’s good to know that there are SEO technologies available in the market that can ease out your work. The tools like Frase AI and Content Harmony automatically check the top rankings pages on the internet and provide the relevant information when a keyword or a phrase is provided.
Automated content creation with GPT-3
GPT-3 works in an amazing way because it has been designed with a large pool of datasets to mimic how humans think and write. It includes the Common Crawl dataset, Wikipedia, relevant websites, historical books, and so on. When GPT-3 API is provided with a writing prompt, it writes the content based on the information it has read on the internet.
One of the important use of SEO technologies like GPT-3 is that they can be used to write emails. All you need to do is provide some bullet points outlining, what all information you want in your email. It saves a lot of time and makes you more efficient.
Natural Language Generation
SEOs can now produce meaningful phrases and sentences just like a natural language with NLG. If you are a content creator it helps you create content using technology so that you can focus on polishing the content to make it read better.
SEO technologies like NLG can be used to create Facebook primary text, email subject lines, meta descriptions, blog introductions and so on. If you are starting a new brand you can use this tool to create catchy taglines for your brand.
Natural Language Processing
SEO technologies like NLP enable Google to understand the intent of the user. Google checks the context of the sentence or the phrase being searched and reverts the search pages accordingly. As an SEO expert, you need to focus on high-quality content that answers the search queries accurately.
As an SEO expert if you want to remain on top in the industry you must use the latest tools and technologies available in the market. To make your posts or content more appealing and user-friendly, then all these SEO tools are a must-have in your kitty.