SEO isn’t exactly rocket science but it isn’t a cakewalk either. Like any other digital marketing technique, SEO too demands a great deal of brainstorming, ideation, iteration and planning before final execution.
Like any other tag, a ‘meta’ tag in a way describes what a web page is about. The information is interpreted by search engine algorithms. Essentially, your website visitors don’t see much of these tags (on the site) but search engines almost certainly scan through them. Some information is also shown in search engine results pages.
The total mobile traffic is going up at a fast pace since Android came around; it is no surprise that Google introduced some changes in how smartphone search results are ranked. There is no shortcut in the world of SEO but some definitive tips are sure there for everyone to follow.
Promoting a brand on the web isn’t exactly easy; there are no shortcuts that could guarantee great results overnight. But yes, some strategies are better than the others. Listed below is a compilation of tried and tested tips on how to promote a brand on the web.
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