HP Customer Loyalty Program Case Study
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HP faced several difficulties when implementing its rewards program globally, such as:
Connecting HP’s brand with a sales force training program is costly and difficult to be implemented.
Connecting HP’s brand with a sales force training program is costly and difficult to be implemented.
Digital Silk built a connected online program that provides instant bonuses to customers. Some of our deliverables included:
We built a portal for customers to submit their purchase proof and product serial numbers in a custom interface. This portal also allows them to see the points they have gathered and gaming key download after purchases are validated. There is also an interface for the users that joined the program, but not purchased yet.
We built a portal for customers to submit their purchase proof and product serial numbers in a custom interface. This portal also allows them to see the points they have gathered and gaming key download after purchases are validated. There is also an interface for the users that joined the program, but not purchased yet.
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We reimagined J&H Tackle’s online store by enhancing UX/UI design and optimizing conversion funnels. Our team implemented new dynamic content and video marketing that strengthens the brand’s reputation as a trusted leader in the fishing gear industry, showcases its affordability and engages customers on a deeper level.